Even complicated and confusing topics will be easily developed and covered if you request our help writing an essay. Place an order today!

Needed in 1 hour | Management homework help

SELECT ANY TWO OF THESE TOPICS TO ANSWER.TOPIC 1: . Derived and Fluctuating DemandThe characteristic of B2B markets that is most opposite of B2C markets is the concept of derived and fluctuating demand. These concepts explain why when consumer purchasing goes down, the effect on the economy is multiplied by all the transactions that occur throughout the channels. A slowdown in consumer spending is not good for the economy.Here are some examples of derived demand. A good way to illustrate derived demand is to study the LeBron effect, the economic boost the basketball superstar LeBron James brought to his hometown of Cleveland, Ohio. Watch this video as the LeBron effect illustrates how businesses throughout the Cleveland area prospered and declined as a result of his choice of where to play.Cleveland’s Basketball Boom Brings Economic Vigor: This article will help you understand derived demand in a different way more easily.Can you think of another situation similar to the LeBron effect in which derived demand was created by something that happened in the external environment, something that caused other companies to sell their products to other businesses to meet new demand?Another example, after 9/11, many people were concerned for their safety or their ability to survive during an attack. This prompted companies to market safety kits for home and auto. Most of these kits were compilations of existing products, but the derived demand for bandages, flashlights, etc. increased.Respond to at least two (2) of your classmates and use at least one (1) reference. TOPIC 2: Buying CentersBuying centers, sometimes called procurement, are where B2B buying decisions are made.

  • Consider your own workplace. Do you work for a company, the military, or at a nonprofit institution such as a hospital?
  • Describe your organization’s buying center and how it adds value by procuring what your organization needs to conduct its business and produce its own products or services? 
  • How are the buying decisions made? 

Comment on at least one of your classmate’s posts and use a link to your workplace if you have one. If you aren’t working, you may use a friend’s company or that of your significant other.  TOPIC 3:  Customer Satisfaction SurveysYou might remember Joy Mead, associate director of marketing at Procter & Gamble, when she spoke about consumer behavior. Listen to this clip to hear Mead talk about the research techniques and methods Procter & Gamble uses to develop consumer insight. You will learn that the company isn’t just interested in what consumers want now but also years into the future. Primary marketing research is generally used when all other options for gathering marketing data have been exhausted. It is very expensive, and sometimes the research itself is flawed in its design. One of the areas of primary marketing research we are all familiar with is the customer satisfaction survey. Even this supposedly simple type of survey is difficult to design to elicit the most accurate responses from customers. Let’s get a little experience in question design. Go to . Click on “Examples,” then “Customer Satisfaction,” then on the Customer Satisfaction Survey Template, click “Preview.” On the right side, click on “Surveys 101.” (You should not have to sign up for an account to access this information.) Scroll through the tutorial on survey design, paying special attention to the section on “How to Design a Survey.”Then create one question you would ask UMUC students about this class for the purposes of improving the course, or measuring student satisfaction. The question type can be multiple choice, comment/essay, rating scale—your choice based on the objective of the question.Give a few brief comments as to why you felt this question was an important measurement of customer satisfaction and why you chose the particular question format.







testimonials icon
Need an argumentative essay on The Irish Economy. Needs to be 10 pages. Please no plagiarism. Our paper is divided into five sections. The f...
testimonials icon
FIND A SOLUTION AT All A+ Essays ICT272...
testimonials icon
Please Read Instructions First:  This assignment “DOES NOT” require APA style.  No heade...
testimonials icon
Topic: Cloud Management Platforms Overview: Cloud management software addresses the challenge of streamlinin...
testimonials icon
In this discussion, focus on the decision-making models at the upper levels of management, as covered in Chapter 10 of your text. Manageme...
testimonials icon
Running Head: GDP IN THE DIGITAL AGEGDP in the digital ageYour Name HereSchool Name Here14th May 20191GDP IN THE DIGITAL AGE2Considering the data abo...
testimonials icon
Seven samples were obtained having the values 21, 22, 26, 29, 27, 26 and 24. The mean and standard deviation values are ____________?...
testimonials icon
it's a discussion questions you only have to write 3 to 4 sentences at least for each question ...  1.     Please explain...
testimonials icon
Tonya used to smoke a cigarette now and then. In the last few months, she started smoking a lot more cigarettes than she used to. Which consequence...
testimonials icon
Flip Company at the end of the fiscal 2014 year has the following information: Credit Sales, $2,500,000 Sales Returns & Allowances $25,...
testimonials icon
Write a research paper about the garden of eden based on 3 internet sources not from wikipedia...

Other samples, services and questions:

Calculate Price

When you use PaperHelp, you save one valuable — TIME

You can spend it for more important things than paper writing.

Approx. price
$65
Order a paper. Study better. Sleep tight. Calculate Price!
Created with Sketch.
Calculate Price
Approx. price
$65